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  • Traditional vs. Digital Marketing What’s Right for Your Business?
    Marketing

    Traditional vs. Digital Marketing What’s Right for Your Business?

    ByStudio Ice July 1, 2025July 1, 2025

    Marketing can feel overwhelming, especially if you’re a small business owner juggling multiple roles. Whether you’re running a cozy bakery, launching a handmade jewelry line, or offering local landscaping services, one question inevitably comes up: How do I get the word out about my business? The answer lies in marketing—but which kind? In this article,…

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  • Close-up of SEO strategy planner with colorful sticky notes and a pencil on a notebook.
    Marketing

    10 Free Tools to Kickstart Your Digital Marketing

    ByStudio Ice May 9, 2025

    Getting started in digital marketing doesn’t require a big budget. Whether building your brand, launching a blog, or managing a small business, the right tools can make your efforts more efficient and effective. The good news? Many of the best digital marketing tools are completely free. Here’s a curated list of 10 free tools that…

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  • Close-up of Pinterest app icon and notifications on a smartphone screen, detailed and vibrant technologically themed image.
    Marketing | Pinterest

    Pinterest Marketing 101: How to Get Started and Set Up Your Business Account

    ByStudio Ice May 5, 2025June 30, 2025

    Are you looking for a powerful, cost-effective way to market your brand, drive traffic to your website, and grow your online presence? Welcome to Pinterest, the visual discovery engine that’s more than just a place for recipes and DIY projects. With over 450 million active users each month, Pinterest has evolved into a powerful marketing…

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  • Digital and handwritten brainstorming tools on a wooden desk, ideal for business and study contexts.
    Marketing

    The 7 Core Elements of a Digital Marketing Strategy

    ByStudio Ice May 5, 2025May 5, 2025

    Digital marketing has evolved from a nice-to-have to a business essential. Whether you’re a new startup or a global brand, how you show up online can make or break customer trust and directly influence your bottom line. Yet with an overwhelming array of platforms, tools, and shiny new tactics, it’s easy for companies to spread…

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  • A person uses a digital tablet with a stylus indoors in a warm, cozy setting.
    Blog | Business Start-up

    Your First 90 Days: A Digital Marketing Roadmap for New Businesses

    ByStudio Ice April 30, 2025April 30, 2025

    Starting a new business is both exciting and daunting. With the internet playing a pivotal role in how customers discover and engage with brands, digital marketing can either launch your business into the spotlight or leave it lost in the crowd. That’s why having a clear, structured marketing roadmap is essential in your first 90…

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